Fundraising Linda Wastyn, PhD, CFRE, GPC Fundraising Linda Wastyn, PhD, CFRE, GPC

Using Social Media for Fundraising

Social media can be a great way to raise funds but you need to treat a social media campaign like any other. Learn what that means so that you can leverage the power of social media to advance your fund development goals.

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Fundraising Linda Wastyn, PhD, CFRE, GPC Fundraising Linda Wastyn, PhD, CFRE, GPC

Soliciting Monthly Donations

Monthly donations can increase your revenue without necessitating a lot more work but you need to make sure that your donors know they can and should give monthly and make it easy for them to do so.

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Fundraising Linda Wastyn, PhD, CFRE, GPC Fundraising Linda Wastyn, PhD, CFRE, GPC

Middle Level Donors

You spent lots of time cultivating and soliciting the top donors to your organization and planning letters and email campaigns for the broad base of supports, but what about your middle donors? Those who give more than you might get through the mail but not quite to the major gift level. Learn strategies to get and keep these often forgotten donors engaged and giving to your organization.

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Fundraising Linda Wastyn, PhD, CFRE, GPC Fundraising Linda Wastyn, PhD, CFRE, GPC

Donor Retention Strategies

More than half of donors who give once never give again. By cultivating first time donors with programs specifically geared to them and welcoming them into your organizational family, you can turn them into lifetime donors.

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Fundraising Linda Wastyn, PhD, CFRE, GPC Fundraising Linda Wastyn, PhD, CFRE, GPC

All About Cultivating First Time Donors

More than half of donors who give once never give again. By cultivating first time donors with programs specifically geared to them and welcoming them into your organizational family, you can turn them into lifetime donors.

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Fundraising Linda Wastyn, PhD, CFRE, GPC Fundraising Linda Wastyn, PhD, CFRE, GPC

Why Use Stories in Your Appeals

We tell our children stories for a reason; they work to relay important information and lessons. Use that to tell stories in your appeals, whether a letter, social media post, grant, or meeting with a donor.

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